Brochure, posters, and banners are indispensable tools of today’s marketing era. To become more competitive in your industry and build a recognizable brand you should promote it not only with innovative digital techniques but also with traditional ways. Only the combination of these two can increase the brand awareness among prospects. Indeed, there are industries where the flyers, brochures, posters, leaflets and other popular outdoor techniques are still popular by many companies.
POPULAR OUTDOOR ADS & THEIR IMPACT
A flyer, also popular as a handbill, has A4 size. It is considered as one of the cost-effective ways to reach a large circle of customers. For this reason, the design must be eye-catching and unique.
A leaflet is very similar to the concept of the flyer but has A6 size and the design is better. The cost of the leaflet is also more expensive then flyer. You can meet the leaflets in the newspapers, at the tables of the restaurants and bars, or the other public spaces.
A brochure, also known as the pamphlet is a more expensive marketing tool in comparison to flyers. The brochures include particular information and are dedicated to targeting audience. In addition, the design of the brochures is more appealing.
A poster is a large paper, which includes graphics and text. By comparing with the above-mentioned types, the poster is usually designed to be attractive and informative at the same time. They can advertise and propagandists different services, products or big events. They are designed to be attached to a wall or other vertical surface.
Outdoor advertising tools don’t need to be invited by comparing with digital tools and they are visible for different segments. Also, they are a part of our environment and promote the brand with 24/7, unlike to TV/Radio.
ADVANTAGES OF OUTDOOR ADVERTISING
Businesses always look for new possibilities to advertise their products and services. Depends on the industry the effectiveness of advertising methods are different. So, to choose a right and effective way before starting promotion is not the easy way. Let’s explore the advantages of outdoor advertising:
- You can be sure that people will see your advertising,
- Before spreading your information you can choose the places where you want to share the ads paper,
- All these papers can provide the information about your company & products, highlight the snapshots of your brand,
- Your prospects will have a full idea of your brand,
- Printing brochures, flyers or other related ads are cost-effective, especially if order them in large quantity,
- Printed advertisement is a great way to capture the readers’ attention from the computer,
- Flexible designs are available, it can be compact and attractive. You can fully customize the appearance, and choose the placement of graphics and text,
- These promotional tools allow your company to relay positive and accurate information to more new customers,
- Participation in different events and trade shows requires a lot of printed ads, You can share them with your potential customers, loyal clients, new business partners, and other individuals,
- Maybe you meet the flyers or brochures where the company include their goals, values etc. This kind of information helps the clients to see the caring side of the brand. So, they build a TRUST toward to company.
- You can use one-on-one communication with your potential reader when they find your information.
- When you share printed papers with clients, it shows them that you are willing to invest in your clients. There is an opinion that only serious business company can share printed materials.
However, don’t forget that written materials add a personal touch.
HOW CAN WE HELP YOU
In today’s technology-driven world, a lot of companies are still using brochures. The use of printed ads shows that your brand is reliable and committed to offering quality service. If you’re planning to design and print brochures, flyers and other ads than you can send us your request. Our customized design solutions will help your brand to tell the world that you provide high-quality and professional services.
Our team of graphic designers has enough skills of trade and marketing that help them to create effective visual solutions for any type of product or service. Every detail is taking into consideration to help you achieve maximum results in your market.
At InExpanse.com we build and offer professional printing solutions with a wide range of size options, shapes, and paper stocks.
Why choose us:
- We offer affordable prices
- Our team provides modern design trends for higher impact,
- Trustworthy service from our side. We keep all information about the client’s safe
- We give customized solutions that promote your business.
REQUEST FOR A FLYERS, BROCHURES OR BANNERS SERVICE
Looking for a professional design for brochures, logos, business cards, banners, flyers, posters or whatever you are interested in, so you’re in the right place. Please fill out the request form here. In addition, check the services you are interested in and we’ll review your quote immediately!